Barbara J. Martin, SEGD

Principal-in-Charge

Chief Executive Officer and owner of KMA Design, Barbara J. Martin will serve as the Principal-in-Charge of the project and will oversee all design and master planning on the project.

With over 25 years of experience, she has developed a national reputation as an expert in creating architecturally and aesthetically cohesive signage and wayfinding systems. Her resume of projects includes work in educational institutions, sporting complexes, health care facilities, transportation and airport environs, entertainment complexes, governmental entities and large-scale general assembly spaces.

Martin is primarily responsible for design and master planning for signage programs (averaging in size from 300,000 to over 1,500,000 building square feet), and has managed individual projects with signage budgets exceeding $3.8 million dollars. She has planned exterior signage programs for sites from 10 to 46,000 acres.

Her particular area of expertise is “wayfinding,” the art of synthesizing key elements in functional and aesthetic design aiding in the cognitive mapping of unfamiliar territory.

As a faculty member for the American Hospital Association and the American Society of Hospital Engineers, Martin has lectured on both wayfinding and on developing a signage master plan for health care facilities at several national health care conventions and conferences. She has also served as a guest panelist for educational programs regarding the Americans with Disabilities Act.

Martin is a former member of the Board of Directors for both the Orlando Chapter of the AIA and for the Southpointe CEO Association.

Education

Bachelor of Arts
Seton Hill University, 1980

Affiliations

• 2010 Recipient of “Distinguished Alumni Award”
• Society for Environmental Graphic Design
• Member of Seton Hill University Advisory Board for Entrepreneurial Studies
• Former Director of the Orlando Chapter of the AIA
• Former Director of the Southpointe CEO Association

PUBLICATIONS

Newspaper Articles:

• Signage Not Just An After Thought, Pittsburgh Tribune Review/Business, July 2005
• Her Signs are Pointing the Way, Pittsburgh Post Gazette, July 2003
• Pointing the Way with Sign Design, Orlando Sentinel, March 1991
• Environmental Graphics, The Charrette, January 1990

Books Features:

• Sign Design Gallery 2 by Design Inc.
• City Signs, Innovation Urban Graphics by Gail Deibler Finke
• The Third Annual National Conference on Health Facility Planning, Design and Construction, ASHE/AHA

Magazine Articles:

• Women In Spotlight, Pittsburgh Magazine, September 2009
• WBE/MBE Company Spotlight: KMA Design, Breaking Ground, Sept/Oct 2007
• When It Comes to Signage, Strike a Balance Between Image, Function, Healthcare Building Ideas, Aug/Sept 2007
• Wayfinding 101: Signage Planning for a College Campus, Sign Builder Illustrated, February 2006
• Case Study: Mount Nittany Medical Center, Health Facilities Management, August 2005
• The Wayfinding Process, Signs of the Times, June 2005
• Risk Diary: Her Signs Point the Way Forward Fall/Winter 2003
• Egleston Hospital, Identity Fall 1993
• Signage: Key Wayfinding Element, Health Facilities Management, November 1993
• Sign-On: Greeneway Expressway Logo, Identity Fall 1991
• Donor Recognition: Celebration and Marketing, Identity, Fall 1990
• A Lot of Signs, Identity Jan-Feb. 1984

PROJECT EXPERIENCE

Healthcare

• Accessibility Development Associations, Pittsburgh, PA
• Alle-Kiski Medical Center, Natrona Heights, PA
• Arnold Palmer Hospital, Orlando, FL
• Beeghly Medical Park, Boardman, OH
• Celebration Health, Celebration, FL
• Cookeville Regional Medical Center, Cookeville, TN
• Egleston Children’s Hospital, Atlanta, GA
• Flagler Hospital, St. Augustine, FL
• Florida Hospital, Orlando, FL
• Florida Hospital – Altamonte, Altamonte Springs, FL
• Helen Ellis Memorial Hospital, Tarpon Springs, FL
• Heritage Valley Health System, Beaver, PA
• Johns Hopkins School of Medicine, Baltimore, MD
• Johns Hopkins Bayview Medical Center, Baltimore , MD
• LaGrange Memorial Hospital, LaGrange, IL
• Latrobe Area Hospital, Latrobe, PA
• Memorial Medical Center, Johnstown, PA
• Memorial Mission Medical Center, Asheville, NC
• Minneapolis Children’s Medical Center, Minneapolis, MN
• Mount Nittany Medical Center, State College, PA
• Northside Medical Center, Youngstown, OH
• Northwestern Medical Center, Chicago, IL
• Orlando Regional Healthcare System, Orlando, FL
• Pittsburgh Mercy Health System, Pittsburgh, PA
• Pocono Medical Center, East Stroudsburg, PA
• Preferred Primary Care Physicians, Pittsburgh, PA
• Prince William Health System, Manassas, VA
• Richland Memorial Hospital, Columbia, SC
• Ruby Memorial Hospital, Morgantown, WV
• Saxon Hospital, Orlando, FL
• Sewickley Valley Hospital, Sewickley, PA
• Stony Brook Medical Center, Long Island, NY
• The Medical Center, Beaver, PA
• Trumbull Memorial Hospital, Warren, OH
• University of Chicago Hospitals & Clinics, Chicago, IL
• University of Florida Shands Clinic, Gainesville, FL
• UPMC/Arnold Palmer Pavilion, Greensburg, PA
• Walt Disney Memorial Medical Cancer Institute, Orlando, FL
• West Virginia University Hospitals, Morgantown, WV

Educational

• California University of Pennsylvania, California, PA
• Carlow University, Pittsburgh, PA
• College of Dupage, Glen Ellyn, IL
• Community College of Allegheny County, Pittsburgh, PA
• Education Management Corporation, Pittsburgh, PA
• Fairfield University, Fairfield, CT
• Johns Hopkins University, Baltimore, MD
• NHTI Concord’s Community College, Concord, NH
• Point Park University, Pittsburgh, PA
• Radford University, Radford, VA
• Robert Morris University, Moon Township, PA
• Seminole Community College, Sanford, FL
• Seton Hill University, Greensburg, PA
• SUNY’s The College at Old Westbury, Old Westbury, NY
• SUNY’s Stony Brook University, Long Island, NY
• University of Central Florida, Orlando, FL
• University of Florida, Gainesville, FL
• University of Memphis, Memphis, TN
• University of Pittsburgh, Pittsburgh, PA
• Waynesburg University, Waynesburg, PA
• Western Connecticut State University, Danbury, CT
• West Virginia University, Morgantown, WV

Government

• ALCOSAN, Pittsburgh, PA
• Butler Township, Butler, PA
• City of Celebration, FL
• City of Colorado Springs, CO
• City of Durango, CO
• City of Pittsburgh, PA
• City of Shawnee, OK
• City of Viera, FL
• Dane County Courthouse, Madison, WI
• David L. Lawrence Convention Center, Pittsburgh, PA
• Federal Prison System, Marianna, FL
• Glynn County Courthouse, Brunswick, GA
• National Park Service, Harpers Ferr, WV
• -Kennesaw Mountain National Battlefield Park, Kennesaw, GA
• Orange County Convention Center, Orlando, FL
• Orange County Courthouse, Orlando, FL
• Osceola County, Osceola, FL
• Palm Beach County Courthouse, West Palm Beach, FL
• Port Authority of Allegheny County, Pittsburgh, PA
• Regional Transportation District, Denver, CO
• Seminole County, Sanford, FL
• Steel Industry Heritage Corporation, Pittsburgh, PA
• -Allegheny County
• -Beaver County
• -Butler County
• -Fayette County
• -Greene County
• -Washington County
• -Westmoreland County
• Town of Colchester, Colchester, VT

Donor Recognition

• Alle-Kiski Medical Center, Natrona Heights, PA
• Carlow University, Pittsburgh, PA
• Celebration Health, Celebration, FL
• Cookeville Regional Medical Center, Cookeville, TN
• Education Management Corporation, Pittsburgh, PA
• Florida Hospital, Orlando, FL
• Forum Health System, Youngstown, OH
• Johns Hopkins University, Baltimore, MD
• Latrobe Area Hospital, Latrobe, PA
• Mary, Queen of the Universe Shrine, Orlando, FL
• Mount Nittany Medical Center, State College, PA
• St. Anne Home, Greensburg, PA
• Seminole Community College, Sanford, FL
• Seton Hill University, Greensburg, PA
• Oglebay Institute, Wheeling, WV
• Orlando Regional Medical Center, Orlando, FL
• Point Park University, Pittsburgh, PA
• Richland Memorial Hospital, Columbia, SC
• University of Pittsburgh, Pittsburgh, PA
• YWCA, Pittsburgh, PA

Entertainment/Recreation

• Audubon Society Trails, Orlando, FL
• Brevard Zoo, Melbourne, FL
• David L. Lawrence Convention Center, Pittsburgh, PA
• Devou Park, Covington, KY
• Heart of Oklahoma Exposition Center, Shawnee, OK
• Katherine Mabis McKenna Recreational Center, Greensburg, PA
• Mohegan Sun Casino, Wilkes-Barre, PA
• Morgantown Events center at Waterfront Place, Morgantown, WV
• Orange County Convention Center, Orlando, FL
• Rat Pack Lounge, Morgantown, WV
• Universal Studios, Orlando, FL
• Walt Disney World Gateways, Orlando, FL

Sporting Complexes

• Heart of Oklahoma Exposition Center & Rodeo Arena,Shawnee, OK
• Katherine Mabis McKenna Recreational Center, Greensburg, PA
• Kovalchick Convention and Athletic Complex, Indiana, PA
• Mohegan Sun Casino, Stroudsburg, PA
• MLB’s PNC Park, Pittsburgh, PA
• NHL’s Consol Energy Center, Pittsburgh, PA
• NHL’s St. Pete Times Forum, Tampa, FL
• North Hills Amateur Hockey Association, Pittsburgh, PA
• Petersen Events Center, Pittsburgh, PA
• Petersen Sports Complex, Pittsburgh, PA
• The Iceoplex, Canonsburg, PA
• Valley Sports Complex, New Kensington, PA

Commercial

• Andrews Industrial Control, Carnegie, PA
• Bassi, McCune & Vreeland, Charleroi, PA
• Dick Corporation, Homestead, PA
• Gateway Center Parking Garage, Pittsburgh, PA
• GlaxoSmithKline, Moon Township, PA
• Grand Floridian Hotel, Orlando, FL
• Oglebay Institute, Wheeling, WV
• Quonset Business Park, North Kingstown, RI
• Radisson Hotel, Morgantown, WV
• Salem 22 Plaza, Delmont, PA
• Ventana Hills, Mount Lebanon, PA
• Waterfront Place, Morgantown, WV
• Yanni & Company, Pittsburgh, PA
• YWCA, Pittsburgh, PA

Transportation

• Colorado Springs Airport, Colorado Springs, CO
• Port Authority of Allegheny County, Pittsburgh, PA
• -First Avenue Station
• -North Shore Station
• Quonset Business Park, North Kingstown, RI
• Regional Transportation District, Denver, CO
• -Arapahoe Station
• -Belleview Station
• -Colorado Station
• -County Line Station
• -Dayton Station
• -Dry Creek Station
• -I-25 Broadway Station
• -Lincoln Station
• -Louisiana Station
• -Nine Mile Station
• -Orchard Station
• -Southmoor Station
• -Union Station
• -University Station
• -Yale Station
• Southwest Florida International Airport, Fort Myers, FL
• Steel Industry Heritage Corporation, Pittsburgh, PA
• -Allegheny County
• -Beaver County
• -Butler County
• -Fayette County
• -Greene County
• -Washington County
• -Westmoreland County